Business-to-Business

A Global Network Perspective
Author: Mario Glowik,Sarah Maria Bruhs
Publisher: Routledge
ISBN: 131780774X
Category: Business & Economics
Page: 294
View: 4900
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Contemporary business-to-business (B2B) industries consist of networks of customers, competitors and other stakeholders. Firms which manage their relationships with these important stakeholders are more likely to enjoy a sustained competitive advantage in the international business environment. This book is the first to provide a comprehensive overview of the field from a broad and accessible perspective. The authors bring an authoritative, scholarly understanding to the subject, taking readers through the entire process of creating, developing and maintaining B2B networks. Case studies illustrating each chapter include: Apple, Panasonic, Johnson & Johnson, Epson and Samsung. In providing a single and explicit established academic framework for understanding business networks in a global setting, this book is vital reading for students and researchers involved with international management, international marketing and strategic management.

Management 4.0

Handbook for Agile Practices, Release 2.0
Author: Alfred Oswald,Wolfram Müller
Publisher: BoD – Books on Demand
ISBN: 3744867021
Category: Business & Economics
Page: 260
View: 9880
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Management 4.0 Handbook for Agile Practices, Release 2

Management 4.0

Handbook for Agile Practices, Release 3
Author: Patrick Balve,Frank Edelkraut,Jens Köhler,Helge F. R. Nuhn,Steve Raue,Norbert Schaffitzel,Marcel Schwarzenberger,Hubertus Tuczek
Publisher: BoD – Books on Demand
ISBN: 3749430977
Category: Business & Economics
Page: 312
View: 3837
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Who should read this Book? This book is written for anyone who is interested in agility or needs to be agile. It is for those who seek deeper knowledge about what keeps the agile world together. You can read it from the perspective of a top manager or decision maker who feels the urge to be more agile. But you can also take the book and just follow it from the perspective of a user. What do you get? - A systemic picture of agility - to enable you to analyse your system (your team, your department, your company or your business network) and identify fields of agile application and the specific need for agility. - The ingredients of an Agile Mindset - this allows you to transform your organization and develop an agile culture for your organization. - The theoretical foundation of agile principles - so that you can really understand and assess the value of all the expert ideas for you and your organization. You will get the necessary skills to tailor organization specific agile frameworks without losing essential ingredients. - Input for your own reflections - you will be capable of innovating agility and be ahead of the main stream.

Agile Product Management with Scrum

Creating Products that Customers Love (Adobe Reader)
Author: Roman Pichler
Publisher: Addison-Wesley Professional
ISBN: 0321684133
Category: Computers
Page: 160
View: 9110
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The First Guide to Scrum-Based Agile Product Management In Agile Product Management with Scrum, leading Scrum consultant Roman Pichler uses real-world examples to demonstrate how product owners can create successful products with Scrum. He describes a broad range of agile product management practices, including making agile product discovery work, taking advantage of emergent requirements, creating the minimal marketable product, leveraging early customer feedback, and working closely with the development team. Benefitting from Pichler’s extensive experience, you’ll learn how Scrum product ownership differs from traditional product management and how to avoid and overcome the common challenges that Scrum product owners face. Coverage includes Understanding the product owner’s role: what product owners do, how they do it, and the surprising implications Envisioning the product: creating a compelling product vision to galvanize and guide the team and stakeholders Grooming the product backlog: managing the product backlog effectively even for the most complex products Planning the release: bringing clarity to scheduling, budgeting, and functionality decisions Collaborating in sprint meetings: understanding the product owner’s role in sprint meetings, including the dos and don’ts Transitioning into product ownership: succeeding as a product owner and establishing the role in the enterprise This book is an indispensable resource for anyone who works as a product owner, or expects to do so, as well as executives and coaches interested in establishing agile product management.